
Lines and Logos
NSE was divided into six sub sectors according to former regions and divisions, thus perpetuating the traditional geographical arrangement inherited from Grouping and Pre-Grouping days. Each had its own Network Manager, but from 1989 was further divided into individual routes to lend local identity to services in each area, all possessing their own distinctive logo and name. These too had their own managers, consequently divesting responsibility for each route to a more local level and thus engendering a better awareness of and more responsive attitude to local requirements.
Rolling stock received vinyls denoting its area of operation, both logo and 'brand' name being applied. Very few routes and services were in fact self contained, so some overlap was inevitable. This could occur on both longer distance trips and where mainline stock was used on suburban services in the peaks. Routes with dedicated stock obviated this problem, but were relatively rare. It was however a nice touch and lent a local flavour as well as suggesting a less rigid centralised operating authority.
It also accorded individual areas the opportunity to produce publicity, timetables and even staff ties featuring the local identity. From the little-known rural backwater that was Marsh Link, to the mainline elite of West of England, all could boast their own particular place in the scheme of NSE, with a pictorial logo to denote their allegiances and character. It was a far cry from the all enveloping blandness of the corporate image blue and grey era.
The Route Branding by Sub Sector:
| North | ||
| Northampton Line | ![]() |
Services out of Euston to Northampton (although some ran through to Birmingham) |
| Three Counties | Bedford to Bletchley and Kettering to Corby | |
| North London Lines | ![]() |
Richmond to North Woolwich, Gospel Oak to Barking and Euston to Watford |
| Thameslink | ![]() |
Bedford to Brighton, Wimbledon, Sevenoaks and Orpington (cross London) |
| Anglia | ||
| Great Eastern | ![]() |
Liverpool Street to Ipswich and branches |
| London, Tilbury & Southend | ![]() |
Fenchurch Street to Shoeburyness |
| Great Northern Lines | ![]() |
Kings Cross to Peterborough, Cambridge and Kings Lynn |
| West Anglia | ![]() |
Liverpool Street to Cambridge plus branches |
| Thames & Chiltern | ||
| Thames | ![]() |
Paddington to Bedwyn, Oxford and Branches |
| Chiltern | ![]() |
Marylebone to Aylesbury and Birmingham |
| North Downs | ![]() |
Reading to Gatwick and Tonbridge |
| South East | ||
| Kent Coast | ![]() |
Mainlines from Victoria, Charing Cross and Cannon Street to the Kent Coast and Hastings |
| Kent Link | ![]() |
Suburban Services from Victoria, Charing Cross and Cannon Street to South East London and North Kent |
| Marsh Link | Ashford to Hastings | |
| South Central | ||
| Sussex Coast | ![]() |
Mainlines from Victoria and London Bridge to the Sussex Coast |
| South London Lines | ![]() |
Suburban services from Victoria and London Bridge to South London and Surrey |
| Oxted Line | ![]() |
East Grinstead and Uckfield branches |
| South West | ||
| South Western Lines | ![]() |
Waterloo inner and outer Suburban area |
| West of England | ![]() |
Waterloo to Exeter |
| Solent & Wessex | ![]() |
Waterloo to Portsmouth, Bournemouth and Weymouth |
| Island Line | ![]() |
Ryde to Shanklin |
| Waterloo & City | ![]() |
Waterloo to Bank ('The Drain') |
1989 Network SouthEast Map

ŠNetwork SouthEast Railway Society 2006-2008
The NSE logo, brand name, typescript and styles are used by kind permission of the British Railways Board Limited (Residual).
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